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1.     Introduction (3 mins) ? This business is about passion, enthusiasm and heart, not mechanics. It?s important to open up with a short but compelling story. Give a quick biography about yourself and your background. Explain your purpose for joining the Enagic business and your Enagic experience. Ideally your story should be a balance of product- and business-focused content. Use ?Me-too?s? to relate with the audience. For example ?I was living paycheck to paycheck with no time freedom ? can anyone relate??

 

2.     Wake-up call (3 mins) ? Create focal point for prospects to wake them up and listen. This is accomplished by using statistics and stories of downsizing, failing social security, poor in retirement, no time freedom, increased stress, linear income vs. residual income etc.

 

3.     Network Marketing Industry (3 mins) ? Explain difference between traditional distribution system and network marketing. Include exciting statistics about the industry. Share benefits of industry including tax benefits. (See also 10 Advantages of a Home-Based Business)

 

4.     Wellness Industry (2 mins) ? Multi-trillion-dollar industry, healthcare costs continuously rising etc

 

5.     Company (2 mins) ? Whatever the favourable facts are about the Company.

 

6.     Products (3 mins) ? Briefly describe features and benefits. Emphasize that other products cannot match your Company?s products, definitely none can match the overall package including earning potential. Consider testimonials**. This allows you to speak of your Company?s USP (Unique Selling Proposition). Emphasize 6 words (?You Will Forever Be A Consumer?) to answer why other similar products which are not using MLM as their primary distribution model - are not really competition.

 

7.     Marketing Plan (10 mins) ? Cover basics of Pay Plan. Use whiteboard, flipcharts where applicable. Demonstrate clearly that Distributor is the preferred way to get started & why. Touch on ?Power of 4?. Consider inviting testimonials** from high-earners.

 

8.     Describe Getting Started (5 mins) ? Get them thinking of who they can contact. People they know who want to fire their boss, want more time freedom, work from home, save for something special or start to build a retirement nest-egg; or people who can travel or others who could benefit from the health products. Briefly describe immediate assistance when you join (Examples: ?Your First 30 days in the Company? and ?5 Steps To Success?) & other training opportunities. Briefly describe your Company Website and success in this business is like baking a cake ? as long as you have the recipe, you can do it ? and that we DO have that recipe. Be sure prospect feels comfortable that they are not going to be on their own.

 

9.     Timing (1 min) ? Briefly outline why timing could not be better with your Company. Discuss global expansion, Wellness and Home-Based-Business boom and other information pertaining to your local market.

 

10. Closing (3 mins) ? Paint the picture. Close by describing 3 types of people:

?

Type 1: ?I?m ready to get started?

Type 2: ?I need more information? or ?I have questions?

Type 3: ?Thanks but no thanks?

  

At this point, encourage the Type 3?s to at least try your products and then excuse them.

 

Have the Type 1?s and 2?s stay so that you can answer questions and complete Distributor enrollment forms.

 

Have Fun!

?Remember that the height of your enthusiasm is more important than the depth of your knowledge?.

 

Just be yourself and have a good time!

 

 

Good luck, now and always!

 

 

** Always ensure testimonials are rehearsed and max 90 seconds ? see sepaaret guidelines